Children’s Multivitamins: Why They Matter

As families return to early mornings, packed schedules, and school routines, keeping kids healthy becomes more important than ever. One of the easiest ways to support your child’s health during the back-to-school season is by adding a daily multivitamin to their routine. While food should always come first, even kids with decent diets may not get all the nutrients they need through meals alone.

Children grow fast, and their bodies use up vitamins and minerals quickly. When they’re busy learning, playing, and adjusting to new classroom environments, nutritional support matters. A high-quality multivitamin can help fill nutritional gaps and may support their energy, focus, and immune health.

Why Most Kids Don’t Get Enough Nutrients

Even in a household that prioritizes balanced meals, it can be difficult to meet every nutrient target through food alone. Many children are picky eaters or gravitate toward the same familiar foods day after day. Others eat on the go or skip breakfast entirely. School lunches and packaged snacks are often low in the vitamins and minerals kids need most.

Here are a few signs your child may not be getting enough nutritional support:

They regularly avoid vegetables or fruits
They’re often tired or seem low on energy
They get sick frequently or take a long time to recover
They struggle to focus in school or experience mood swings
Their meals mostly consist of packaged or processed foods

None of these signs are unusual on their own, but they can be clues that a daily multivitamin could be helpful.

What Nutrients Should Be Included?

Not all multivitamins are created equal. When shopping for one, it’s important to look at the ingredient list to make sure it includes a variety of the most essential nutrients for growing kids.

The most important ones include:

Vitamin D to support bone development and immune response*
Vitamin C for immune health and skin healing*
B Vitamins to support energy levels, brain development, and mood*
Zinc for wound healing and infection resistance*
Iron foroxygen transport and cognitive performance (especially for older kids and those not eating meat)*
Omega-3s or DHA to support brain growth, attention span, and memory*

Some vitamins also include calcium or magnesium, but these are often best consumed through food or standalone supplements, depending on your child’s diet and needs.

These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease. *

How to Make It Part of the Daily Routine

Getting your child to take a multivitamin doesn’t have to be a struggle. Chewable and gummy formats are available in a variety of flavors, and many kids enjoy taking them when they’re part of a predictable routine. The best time to give a multivitamin is with breakfast or lunch, since many of the nutrients absorb better when taken with food.

Make it a shared moment by taking your own vitamins at the same time. This helps build the habit and shows your child that health is something the whole family prioritizes. You can even make it fun by turning it into a “vitamin check-in” as part of the morning routine.

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Why Now Is the Best Time to Start

The beginning of the school year is full of transitions. New teachers, new environments, and higher levels of stress and exposure can take a toll on your child’s immune system and overall well-being. Starting a multivitamin now gives their body time to adjust and build up support before cold season begins.

It also sets the tone for healthy habits early in the year. When your child feels better, they perform better. And when their nutrition is supported, they’re better equipped to handle long school days, after-school activities, and social changes.

If you’re unsure which multivitamin is right for your child, we’re here to help. Our pharmacists can recommend the best option based on age, lifestyle, and any specific health goals or concerns you may have. Stop by the pharmacy or reach out online, and we’ll walk you through it.

Healthy habits are easier to build when you start with small steps. A children’s multivitamin is one of the simplest and most effective tools you can add to your family’s routine-and it’s never too early to start.

Chet Jenkins